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Sony: What Is Happening Is Not Happening

Thank goodness Sony is a Japanese company, because they can at least claim that English isn't their native language when someone points out the nonsense in claims ilke the latest regarding PlayStation 3 sales.Things start out fairly innocuously:

"In terms of units, it is true that PS3, as compared to last year, is slightly worse, but on a full-year basis we believe we are on track to sell the 10 million units that I said at the beginning of the year."

Okay, that's not so bad. Specious perhaps, but possible. After all, the fact that 2008 was not as good a year for them as 2007 doesn't necessarily mean that 2009 won't be as good as they are planning. It would strongly indicate that, given that presumably they predicted that 2008 would be as good or better than 2007 (which they did); and if that prediction turned out to be wrong, might not this one, too? Then they start digging:

"...Relatively speaking, the growth of other platforms, we are behind, but it's not the case that we are not meeting the target."

If they are behind the other platforms but still meeting their target, this means they were planning to be behind at this stage? I think that's not true. I seem to recall that initial projections from Sony for the PS3 included catching up to MS and the Xbox 360's one year head start fairly quickly, and in no way included getting trounced, month after month, quarter after quarter, by Nintendo, a competitor that many commenters gave up for just about dead last generation, myself included.  Click here for the complete text.